adidas has given its AlphaBOUNCE silhouette a new look adidas superstar iridescent (and upgrade) with the introduction of the AlphaBOUNCE Beyond.The adidas AlphaBOUNCE Beyond is a running shoe designed to celebrate athletes who use running as a tool to dominate their sport. The Beyond, one of the only training shoes built for running with heel to toe cushioning, is updated for more versatile multidirectional movement including a wider midsole and forged zones for stability and quick cuts and a Continental Rubber outsole for more traction on all surfaces.The silhouette is aimed at athletes who do not identify themselves as runners, but instead use running as a training tool for their journey to become the best in their game. The AlphaBOUNCE Beyond is a running shoe which gives them a competitive edge, allowing them to play the game at their pace, control its tempo and dominate the game. The new colorways integrate a mixture of black, white and grey shades which highlight specific areas of the silhouette that were impacted by stress during the testing process.The AlphaBOUNCE Beyond is available on adidas for $120 starting January 17 and in-store worldwide starting January 24 with more colorways rolling out in February.

adidas Originals will be releasing a new lifestyle basketball shoe later this month as they have officially introduced the Crazy BYW.Reimagined for the next generation the Crazy BYW adds a new component to Boost technology, for the first time featuring a 3-part podular midsole. Blending Boost technology with this new podular construction allows the shoe to bend with the adidas high top shoes for men natural movement of the wearer s foot. Each pod is completely separate, enhancing movement to bring a new level of and comfort to lifestyle basketball.The upper features a blend of soft breathable knit, coupled with hints of leather and embroidered details to keep this modern take premium yet functional. Preserving the shoe s distinctive lacing system maintains a connection with its  90s roots while other subtle nods in the upper design look to transition past and present to create a new chapter adidas ace within the Crazy collection.The adidas Crazy BYW will release in limited quantities on January 27th on adidas and select boutiques in the United States. That will then be followed up by a global launch on February 15, 2018. Retail price will be $170.

Matte black three stripe caging system, TPUL heel counter, a white Boost midsole and red Continental outsole completes the design. A special Chinese character surrounded by dog fangs also rounds out the New Year theme.Retailing for $180, look for the adidas Ultra Boost 4.0 CNY at select adidas stores and online on February 1st. Always keep it locked to KicksOnFire for the latest in sneaker news and release dates.It is being reported that a new colorway of the adidas Yeezy Desert Rat 500 will be releasing soon . Although no release date has been linked to the drop, we do know that the shoe is dubbed the adidas Yeezy Desert Rat 500 Blush and is constructed out of a combination of mesh, suede, leather on the upper adidas tubular nova and a chunky midsole down low.When the adidas Yeezy Desert Rat 500 made it s debut when it was sold as a bundle pack back in December, it sold for $760.

adidas Originals and Japanese retailer United Arrows Sons have come together to release a new collaborative collection for Spring/Summer 2018.Consisting of sneakers and apparel, each piece in the collection translates sportswear design language into an understated mode, elevated through subtle graphic hits and branding details. The apparel pieces include a zip-up hooded sweatshirt, t-shirt, track top and track pant in an essential heather grey and navy color scheme; and a range of blacked-out jackets, jerseys and track pants with all-over tonal branding motifs.As far as footwear goes, the collection includes the NMD City Sock 2 and the NMD R2. The NMD City Sock 2 features a rich marled fabric construction, with subtle branding hits atop an essential Boost tooling. The NMD R2 takes a similar approach in light grey with a contrast heel patch and laces. Each shoe is finished with collaborative branding details, and special concealed 3-stripes marks which only appear under flash.Look for the United Arrows Sons x adidas NMD Collection to release on January 20th at select adidas retailers.

The Dragon Ball Z x adidas Yung-1 Frieza you see above is said to be just one of the seven Dragon Ball Z x adidas collabs from the collection dropping this year.This special iteration of the Yung-1 comes dressed in a Cloud White, Unity Purple and Clear Lilac color scheme inspired by the look of the Frieza character. The shoe construction consists of a White mesh and leather upper contrasted by the Purple and Pink accents noted on both the upper and sole unit.Are Dragon Ball Z excited for this upcoming collab with adidas? Look for the Dragon Ball Z x adidas Yung-1 Frieza to release sometime during the month of August. Stay tuned as more info begins to surface.Next up for the Pharrell x adidas NMD Hu Trail is this brand new colorway dubbed Holi said to be inspired by the Holi Festival which is a spiritual celebration of color and love observed in India.

Said to be a part of a two-pair pack, this pair from the Holi pack comes dressed in a Chalk Coral, Flash Green and Lab Purple color scheme. The bold design of the shoe consists of a tie-dye designed upper c paired up with Green and Purple accents noted on areas such adidas nmd for sale as the heel, laces, lining,caging system and EVA inserts. Below you will find a White Boost midsole and Coral rubber trail outsole.Stay tuned to get a first look at the other pair from the Pharrell x adidas NMD Hu Trail Holi Pack. That said, look for the Pharrell x adidas NMD Hu Trail Holi Pack to release on March 2nd for the retail price of $250.As most of you know by now, Dragon Ball Z and adidas will be teaming up to release a handful of sneaker collabs. One of those collabs is the one you see above, the Dragon Ball Z x adidas Prophere Cell.